Footnotes

• Contributors AR wrote the first draft and DG and JD made intellectually important contributions to the content.

• Funding The authors have not declared a specific grant for this research from any funding agency in the public, commercial or not-for-profit sectors.

• Competing interests All authors are leading health-themed modules for the Global MBA (Health) by the University of London.

• Patient consent for publication Not required.

• Provenance and peer review Not commissioned; externally peer reviewed.